How ice cream tickles your brain (2024)

Eating ice cream really does make you happy. Scientists have found that a spoonful of the cold stuff lights up the same pleasure centre in the brain as winning money or listening to your favourite music.

Neuroscientists at the Institute of Psychiatry in London scanned the brains of people eating vanilla ice cream. They found an immediate effect on parts of the brain known to activate when people enjoy themselves; these include the orbitofrontal cortex, the "processing" area at the front of the brain.

The research was carried out by Unilever, using ice cream made by Walls, which it owns. Don Darling of Unilever said: "This is the first time that we've been able to show that ice cream makes you happy. Just one spoonful lights up the happy zones of the brain in clinical trials."

The scientists used a functional magnetic resonance imaging machine to watch blood flowing to activated brain areas when people swallowed ice cream.

Developed to investigate the effects of brain damage and disease, the scanners are being increasingly turned to non-medical uses.

Experts are gathering in Cardiff today to discuss how magnetic resonance imaging could investigate how the brain handles situations including disappointment and loneliness.

Peter Halligan, professor of neuropsychology at the university, is leading the establishment of a £12m centre, opening in January, which will investigate the emerging field of social neuroscience.

He said the centre would use the imaging machine to study brain activity when lies are told, and when people fake illness.

He has already used scans to show activity in regions associated with deception, distinguishing between people hypnotised into being unable to move a leg and others pretending not to be able to do so.

How ice cream tickles your brain (2024)

FAQs

How ice cream tickles your brain? ›

Neuroscientists at the Institute of Psychiatry in London scanned the brains of people eating vanilla ice cream. They found an immediate effect on parts of the brain known to activate when people enjoy themselves; these include the orbitofrontal cortex, the "processing" area at the front of the brain.

How does ice cream affect your brain? ›

Ice cream is known to trigger positive emotions in the human mind and activates the pleasure spots in the brain.

What is the ice cream theory of psychology? ›

Ice cream has both physiological and psychological effects, such as elevating serotonin levels and improving mood. Ice cream is also thought to increase men's motivation and appetite. Ice cream consumption stimulates the oral somatosensory area, induces reward and motivation, and heightens gratitude.

Why is ice cream good for you mentally? ›

The science doesn't stop there. Ice cream contains protein and fat, both of which our bodies need to help level our moods. On top of that, the amino acids you take in when eating ice cream, such as tryptophan, are known to increase serotonin production. That leaves us feeling calm, satisfied, and well, happy!

Why does ice cream make me feel so good? ›

Endorphins. When we consume something that we enjoy, it triggers our brain to release endorphins, a natural chemical that can induce feelings of pleasure and happiness. The cold temperature of ice cream can enhance this effect by providing an invigorating and refreshing experience, especially on a hot day.

Is ice cream unhealthy or healthy? ›

At the moment, we simply don't have enough good quality evidence to suggest that ice cream definitely has any health benefits. But a couple of small portions a week – paired with an otherwise healthy diet and exercise regime – is unlikely to do much harm.

Is ice cream the most unhealthy? ›

Experts suggest eating any foods that contain added sugar and saturated fat, like ice cream, in a moderate and mindful way. In excess, these foods might displace nutritious choices in your diet and increase the risk of chronic conditions like heart disease, high cholesterol, obesity and diabetes over time.

Which ice cream is good for brain? ›

Nutrice ice cream, is a dietary supplementation of Omega-3 fats, which are classified as Poly Unsaturated Fatty Acids (PUFA), and have been reported as beneficial for brain development in children.

Can icecream reduce anxiety? ›

Yes, eating ice cream can help relieve stress. The cold, creamy treat can have a calming effect on the body, and the act of indulging in comfort food can activate pleasure centres in the brain.

Why is ice cream so addictive? ›

Dr. Richard Terry, LECOM Associate Dean of Academic Affairs, explained that sugar acts the same as cocaine and heroin. When you eat sugar, your brain releases dopamine, which makes your brain experience pleasure, the same pleasing feeling that can occur while doing drugs.

Can icecream help depression? ›

Similarly, when we consume carbs, serotonin, a hormone that promotes feelings of happiness and relaxation is released by our body. As ice cream is high in both sugar and carbs, so it turns out to be an ideal food for improving mood.

Does ice cream make you happier? ›

Full of happy calories

Ice cream makes you more alert and research shows that the fat in the ice cream reduces the intensity of sad emotions by almost 50%. It can be compared to taking antidepressants. Also, the sugar in ice cream increases your blood sugar levels and gives you a boost of energy.

Can icecream cause anxiety? ›

Say No to Ice Cream, Say Yes to Berries

It won't help -- the problem is all that sugar. Spikes in your blood sugar can bring on changes in your hormone levels. They can start with “jitteriness” and eventually lead to crashes. But other foods may help boost your mood.

What are the negative side effects of ice cream? ›

If you consume too much of it, it can cause weight gain, visceral fat, fat around the waist circumference (aka love handles!). It can also lead to diseases such as obesity, type 2 diabetes, coronary artery disease, increased cholesterol and high blood pressure.

Is ice cream bad for your memory? ›

Eating lots of salty, sugary and high-fat snacks could impact your memory after midlife. If you're looking to keep your brain healthy as you age, you may want to lay off the packaged pastries for breakfast, frozen pizza for lunch and ice cream in the evening.

Is ice cream good for memory? ›

Ice cream stimulates your brain's happy centre

But don't get too excited – it only took one teaspoon to get these results. The flipside to this is that eating fatty, sugary treats like ice cream too often also changes the brain, but not in a good way.

Is ice cream good for anxiety? ›

Ice cream can help to reduce anxiety

Because ice cream contains milk, it also contains L-tryptophan. L-tryptophan is a type of a-amino acid that helps to reduce the activity of the nervous system. This means it's a natural tranquilizer that can help to reduce anxiety and increase sleepiness.

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