The 7 Most Attractive Scents, According To Science (2024)

You might not think that scent has all that much of an effect on attraction or seduction, but you'd be wrong. When humans are attracted to others, it impacts all your senses including that of scent. Additionally, you've probably noticed that scents can intermingle with memories and emotions, bringing you right back to what you were feeling in that moment that your body links with that particular scent. Scent is very powerful. And some of the most attractive scents, according to science, might be surprising.

A 2017 paper published in the journal Frontiers in Psychology noted that sight, smell, and hearing are all important senses when it comes to deeming someone attractive and that, especially for women, another person's scent can be especially important. Some scents are more successful than others, however, and not all of the scents that women (or men) rank as attractive or seductive are ones that you might expect.

Every person has their own natural scents that can play a role in attraction, as well. Perfumes and colognes, for instance, mix with your natural scent, which can make a seemingly lovely fragrance smell not as great or a so-so fragrance smell intoxicating. While all scents may not smell best on you — and much of the research is done from a heterosexual perspective, meaning more research is needed — there are some that just might make you more attractive to others.

1

Rose oil

In a small, but interesting study published in PLOS One, researchers from the Monell Chemical Senses Center in Philadelphia and the Karolinska Institute in Sweden found that the smell of rose oil caused study participants to rank photos of faces as more attractive than less-desirable smells, like fish oil. It's worth noting that this study used a rose essential oil, not artificially-scented rose perfumes.

2

Orange fruits and veggies

Men who eat lots of fruits and vegetables, especially orange fruits and vegetables, have sweat that smells better to women. A 2016 study published in Evolution and Human Behavior found that a diet rich in carotenoids resulted in better-smelling sweat, especially when compared with a diet high in carbs. Carotenoids are the compounds in yellow and orange vegetables and fruits that give the food its color and have also been found to make faces appear more attractive. One more reason to eat your fruits and veggies.

3

Musk

Perhaps unsurprisingly, musk is another scent that can make you seem more attractive — particularly, as studies have shown, if you’re a heterosexual man looking to attract a heterosexual woman. The actual scent comes from the anal glands of animals, but the primal scent can make women more attracted to men because it conjures up thoughts of sex.

4

Lily Of The Valley

Back in 1993, a study found that the scent of lily of the valley can boost stimulation and reduce feelings of “apathy.” Additionally, it seems that men in general are attracted to women with “floral-sweet” scents.

5

Vetiver

You may or may not think that you’re all that familiar with the scent of vetiver, but it's a scent that's commonly used in men’s fragrance products. British Vogue reported that many women (and men as well) find vetiver attractive. It's a bit woodsier than some scents and blends well with other well-loved scents.

6

Vanilla

Sweet, but not too sweet and goes well with a lot of things, vanilla is a classic, simple scent and fits that ideal “floral-sweet” scent that supposedly is an attractive scent to men if you’re a woman.

7

Fruit

While you might not think you want to smell like an orchard, apparently, men find fruity scents attractive. Look for a perfume formulated with plenty of fruity undertones to take advantage.

Wearing certain scents can help you feel more confident as well, making you all the more attractive.

Studies referenced:

Seubert, Janina; Gregory,Kristen; Chamberland, Jessica; Dessirier, Jean-Marc; Lundström, Johan N.(2014) Odor Valence Linearly Modulates Attractiveness, but Not Age Assessment, of Invariant Facial Features in a Memory-Based Rating Task. Plus One, https://journals.plos.org/plosone/article?id=10.1371/journal.pone.0098347

Zuniga, Andrea and Stevenson Richard (2017). Diet quality and the attractiveness of male body odor. Evolution and Human Behavior, https://www.sciencedirect.com/science/article/abs/pii/S1090513816301933

Muscarella, Frank and Koncsol, Stephen (2011) A Rose by Any Other Name: Scent preferences, Gender, and Sexual Orientation. Electronic Journal of Human Sexuality, http://mail.ejhs.org/volume14/Rose.htm

Narula, Anubhav P. S. (2019) Fragrance and Attraction. Sex, Smoke, and Spirits: The Role of Chemistry, https://pubs.acs.org/doi/full/10.1021/bk-2019-1321.ch001

This article was originally published on

As a fragrance enthusiast with a deep understanding of olfactory science, I can attest to the significant impact scent has on human attraction. My knowledge is grounded in extensive research on the interplay between scent, emotions, and attraction, making me well-equipped to delve into the concepts presented in the article.

The article rightly emphasizes the powerful influence of scent on attraction, drawing attention to a 2017 paper from the journal Frontiers in Psychology. This study highlights the importance of sight, smell, and hearing in deeming someone attractive, with a particular emphasis on the role of scent, especially for women.

Let's dissect the key concepts and provide additional insights:

  1. Individual Natural Scents:

    • Every person has their own natural scents that contribute to attraction.
    • Perfumes and colognes interact with natural scents, impacting the overall fragrance experience.
  2. Rose Oil:

    • A study from the Monell Chemical Senses Center and the Karolinska Institute underscores the attractiveness of the smell of rose oil.
    • Genuine rose essential oil, not artificially-scented perfumes, was used in the study.
  3. Orange Fruits and Veggies:

    • Men who consume a diet rich in carotenoids, found in orange fruits and vegetables, produce sweat that is perceived as more appealing to women.
    • Carotenoids also enhance facial attractiveness, providing a holistic perspective on the impact of diet on both scent and appearance.
  4. Musk:

    • Musk, derived from animal anal glands, is identified as a scent that enhances attractiveness, especially for heterosexual men attracting heterosexual women.
    • The primal nature of musk invokes thoughts of sex, contributing to its appeal.
  5. Lily of the Valley:

    • A study from 1993 suggests that the scent of lily of the valley can stimulate and reduce feelings of apathy.
    • Men, in general, are attracted to women with "floral-sweet" scents.
  6. Vetiver:

    • Vetiver, a woody scent commonly used in men's fragrances, is reported to be attractive to both women and men.
    • Its earthy notes blend well with other popular scents.
  7. Vanilla:

    • Vanilla, described as sweet but not overly so, aligns with the ideal "floral-sweet" scent that is attractive to men when worn by women.
    • Its versatility and simplicity make it a classic choice.
  8. Fruit:

    • Fruity scents are deemed attractive to men, challenging the stereotype that only floral or musky scents are appealing.
    • Wearing perfumes with fruity undertones is recommended for those seeking to leverage this attractiveness factor.

In conclusion, the science of fragrance and attraction is a nuanced and multidimensional field, encompassing individual natural scents, specific scent components, and the intricate relationship between diet, scent, and perceived attractiveness.

The 7 Most Attractive Scents, According To Science (2024)
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