One study said happiness peaked at $75,000 in income. Now, economists say it's higher — by a lot. (2024)

One study said happiness peaked at $75,000 in income. Now, economists say it's higher — by a lot. (1)

By Aimee Picchi

/ MoneyWatch

It's a question that economists, psychologists and armchair philosophers have grappled with for centuries: Can money buy happiness?

Now, new researchfrom a Nobel Prize-winning economist and fellow researchers provides a fresh answer. Money does appear to boost happiness — at least for most people — up to earnings of $500,000, according to the new paper published in this month in the Proceedings of the National Academy of Sciences journal.

That contradicts earlier research from one of the economists involved in the new study, Daniel Kahneman, who in 2010 published an influentialstudywith fellow Nobel Prize-winner Angus Deaton. The 2010 study found that money could only boost happiness up to a point — about $75,000 in annual earnings. Beyond that figure, the researchers concluded, money had little impact.

That notion that happiness tops out at $75,000 became so popular that Dan Price, the founder of credit card processor Gravity Payments, decided in 2015 to boost theminimum salaries of his employeesto $70,000 — cutting his own salary to do so. The move brought him praise as an innovator and business leader in the process. (Price laterstepped downafter allegations of a pattern of abusing women.)

Yet new findings suggest that, for most people, happiness does improve with higher earnings — up to $500,000 a year. The research could have real-world implications for tax policies or compensation strategies, co-author Matthew Killingsworth of the University of Pennsylvaniasaid in a statement about the latest findings.

"In the simplest terms, this suggests that for most people larger incomes are associated with greater happiness," Killingsworth noted.

Most people fall into one of two groups, the researchers found. Most people's happiness rises linearly with income, while about 30% of people are the "happiest," experiencing accelerating well-being once their earnings rise above $100,000.

"Adversarial collaboration"

The new study stems from a process called "adversarial collaboration," or when researchers with conflicting findings seek to resolve their dispute through joint research.

In this case, Kahneman paired up with Killingsworth after the latter'sresearch contradicted his 2010 findings.

With co-author Barbara Mellers, also of the University of Pennsylvania, they ran a new experiment, asking 33,391 working U.S. adults with a median household income of $85,000 to answer questions about their sense of well-being.

Their new findings suggest that, for most people, happiness does improve with higher earnings, up to $500,000 a year — although participants above that income were "quite rare," providing a lack of comprehensive data for that group, the study notes.

"Rich and miserable"

Yet there is a smaller group of people for whom higher incomes don't make much of a difference, the researchers found. For this "unhappy group," comprising about 15% of people, the relationship between happiness and income is different, with additional money failing to improve their sense of well-being once they've hit $100,000 in annual earnings, according to the study.

These people may be suffering from life events that overwhelm any improvement that money might bring, the researchers posited.

"This income threshold may represent the point beyond which the miseries that remain are not alleviated by high income," Kahneman, Killingsworth and Mellers wrote. "Heartbreak, bereavement, and clinical depression may be examples of such miseries."

Or, as Killingsworth said in the statement, "[I]f you're rich and miserable, more money won't help."

On the flip side, the "happiest 30% experience feelings of well-being that sharply accelerate once they earn over $100,000, the study found.

That doesn't mean that money can solve all one's problems, Killingsworth said. And indeed, other research into the science of happiness has found that other aspects of life, fromcommunitytohobbies, has a measurable impact on contentment.

But money can contribute to a happier life, he added.

"Money is just one of the many determinants of happiness," he said in the statement. "Money is not the secret to happiness, but it can probably help a bit."

Aimee Picchi

Aimee Picchi is the associate managing editor for CBS MoneyWatch, where she covers business and personal finance. She previously worked at Bloomberg News and has written for national news outlets including USA Today and Consumer Reports.

One study said happiness peaked at $75,000 in income. Now, economists say it's higher — by a lot. (2024)

FAQs

Does happiness research show that after about $75000 per year money doesn t buy more or less happiness just more things? ›

After re-examining the data, the authors of the collaborative paper concluded that more money is associated with more happiness for most, but not all, people. For 80% of people, happiness continues to rise with income past $75,000.

At what income level does happiness peak? ›

Foundational work published in 2010 from Princeton University's Daniel Kahneman and Angus Deaton had found that day-to-day happiness rose as annual income increased, but above $75,000 it leveled off and happiness plateaued.

What happens to your level of happiness if you make more than $75000 according to the 2010 study? ›

Since a notable study published in 2010 by Princeton University's Daniel Kahneman and Angus Deaton, many have agreed that after about $75,000 a year, your happiness somewhat plateaus, even if your income increases.

Which measure of well-being continues to increase even after a household makes more than $75000? ›

But in 2021, Killingsworth, a happiness researcher and senior fellow at the University of Pennsylvania's Wharton School, found that happiness does not plateau after $75,000, and that “experienced well-being” can continue to rise with income well beyond $200,000.

Do we need $75,000 a year to be happy? ›

A new study from a group of scientists found that the limit in terms of whether money can buy happiness starts to max out once someone hits $500,000 a year. It's a far cry from past research, in which one study established the idea that happiness plateaus after $75,000.

Is it true that money doesn't buy happiness? ›

But after that, studies show that more money doesn't necessarily mean more happiness. A Harvard Business School survey of 818 millionaires, for example, found that “The core challenge to reducing… unhappiness is not financial but psychological: the erroneous belief that wealth will make our lives better.

Is $75,000 a year a good salary? ›

$75000 Salary in California. $68,600 is the 25th percentile. Salaries below this are outliers. $71,600 is the 75th percentile.

What percentage of Americans make over 75K? ›

What percentage of Americans make over $75K? Only 12.3% of Americans make in the $75,000 to $99,999 range. An additional 16.4% make between $100,000 and $149,000. However, a large portion of Americans (16.2%) earn in the $50,000 to $74,999 range.

Does a higher salary lead to happiness? ›

Most people's happiness rises linearly with income, while about 30% of people are the "happiest," experiencing accelerating well-being once their earnings rise above $100,000.

What is the perfect salary for happiness? ›

What do studies say about money and happiness? Purdue University found the ideal average income for people worldwide is $95,000 and $105,000 in the U.S. Beyond that, satisfaction with life deteriorates, it said.

Are rich people happier than poor people? ›

In general, surveys say yes; people with higher incomes report that they are happier than poorer people do. New research from Yale SOM's Gal Zauberman and former postdoc Bouke Klein Teeselink looks under the averages and finds there's also greater happiness inequality among those with lower incomes.

What is the highest level of happiness? ›

Happiness level 4: Sublime Beatitudo. Ultimate, perfect happiness. Level 4 happiness is the most difficult to describe. It involves a search for fullness and perfection.

How much money do you need in life? ›

While you might need $10 million to fund your ideal life in perpetuity, saving that amount of money is not a realistic goal for the vast majority of us. If you had a take-home pay of $100,000 per year and invested half of that at 8% per year, it would still take you 36 years to save $10 million.

What is the sweet spot for income and happiness? ›

The Princeton professor's research concluded that emotional well-being improved with increased income, but only up to about $75,000. At that point, happiness plateaus and more money does not bring greater life satisfaction. Take Our Poll: How Much Salary Would Buy You Happiness?

How much money is comfortable? ›

An individual needs $96,500, on average, to live comfortably in a major U.S. city.

At what point does money stop buying happiness? ›

Foundational work published in 2010 from Princeton University's Daniel Kahneman and Angus Deaton had found that day-to-day happiness rose as annual income increased, but above $75,000 it leveled off and happiness plateaued.

Does money buy happiness at least up to $500000? ›

While nearly 90% of the people surveyed had incomes below $200,000, the researchers were able to show that happiness and income steadily rise together for those earning more than $200,000. That pattern exists for incomes of up to $500,000.

What amount of money buys happiness? ›

If happiness has a price tag, the average person believes the magic number is $1.2 million, according to a recent financial happiness report. As it stands, most people don't think they have enough money saved to achieve their long-term goals, such as retirement.

Why is the portion of the y-axis that falls between $75 k and $85 k significant? ›

This wage range is noteworthy because it reflects the point at which the majority of individuals can pay their essential expenses, feel somewhat secure in their financial situation, and enjoy a comfortable standard of living.

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