National Chicken Council | Chickopedia: What Consumers Need to Know (2024)

Consumers often get mixed messages regarding some food industry terms. Some of these terms may appear on chicken labels. Here are the facts to help clear up any definition confusion.

  • Free Range
  • “Farm-Raised”
  • Natural
  • Organic
  • No Hormones Added
  • Antibiotics
  • Enhanced Chicken Products
  • “Retained Water”
  • All-Vegetable Diet
  • Chickens: Made in the USA

Free Range

There’s no precise federal government definition of “free range,” so the U.S. Department of Agriculture (USDA) approves these label claims on a case-by-case basis. USDA generally permits the term to be used if chickens have access to the outdoors for at least some part of the day, whether the chickens choose to go outside or not. In practice, most chickens stay close to water and feed, which is usually located within the chicken house. Chicken labeled as “organic” must also be “free-range,” but not all “free-range” chicken is also “organic.” Less than 1% of chickens nationwide are raised as “free range,” according to the National Chicken Council (NCC).

“Farm-Raised”

All chickens are raised on farms. So any chicken could be labeled “farm-raised.” When this term is used on restaurant menus and the like, it usually refers to chickens raised on a local farm.

Natural

Under USDA regulations, a “natural” product has no artificial ingredients, coloring ingredients, or chemical preservatives, and is minimally processed, just enough to get it ready to be cooked. Most ready-to-cook chicken can be labeled “natural,” if processors choose to do so.

Organic

The USDA has a very specific rule to define “organic” production and prohibits the use of the term “organic” on packaging of any food product not produced in accordance with its rule. According to USDA, the organic label does not indicate that the product has safety, quality or nutritional attributes that are any higher than conventionally raised product.

No Hormones Added

Despite what you may hear, no artificial or added hormones are used in the production of any poultry in the United States. Regulations of the Food & Drug Administration prohibit the use of such hormones. No such hormones are used. So any brand of chicken can be labeled “Raised without hormones” or something like that. However, any package of chicken with that type of label must also have a statement that no hormones are used in the production of any poultry.

Antibiotics

Finding ways to raise chickens without any antibiotics is the latest example of an industry committed to innovation, producing a wide range of chicken products for a wide range of consumers.

The administration of antibiotics is only one FDA-approved tool to keep chickens healthy. It is not a silver bullet. Companies use a variety of management tools to keep birds healthy including: more individualized nutrition plans; the use of probiotics and vaccines; barns with better air circulation and temperature controls; and additional training programs and education efforts for farmers and service technicians.

But just like people, chickens sometimes get sick, and treating illness is a responsible part of animal care. When this happens, farmers work with animal health experts and veterinarians to determine if an antibiotic is needed.

A “No Antibiotics Ever” or “Raised without Antibiotics” label is typically only one of a company’s product lines. Some flocks on a no antibiotic program may get sick, just like other flocks, and some have to be treated with antibiotics. These flocks that have been treated with antibiotics are no longer eligible to be marketed as “No Antibiotics Ever” or “Raised without Antibiotics.” A no antibiotics program is not a magical program for producing disease-free birds. Rather, it’s a program which intends to raise birds without antibiotics and labels those which are successfully raised without antibiotics as such. Those chickens that must be treated with antibiotics are labeled with another designation.

Even if a chicken is given antibiotics in the course of its life to treat or prevent disease, the bird must go through a withdrawal time before leaving the farm. In addition, FDA and USDA have extensive monitoring and testing programs to make sure that food at the grocery store does not contain harmful antibiotic residues.

Enhanced Chicken Products

Some fresh (raw and uncooked) chicken products are enhanced with chicken broth or a similar solution. The presence and percentage of the broth or other solution must be stated clearly and the actual ingredients listed on the label. Both enhanced and non-enhanced products are currently available in the marketplace.

Sodium is used in the broth or solution of some enhanced products, usually at very low levels. The presence of salt or sodium is noted on the label.

“Retained Water”

A “retained water” statement, such as “May contain up to 6% retained water” or “Less than 4% retained water,” is often found on packages of fresh poultry. USDA prohibits retention of moisture in meat and poultry except for the amount that results from essential safety procedures, such as chilling processed chickens in ice-cold water to reduce their temperature and retard the growth of spoilage bacteria and other microorganisms. If any moisture is retained by the product after this procedure, it must be stated on the label.

All-Vegetable Diet

Poultry feed is made primarily from corn and soybean meal. Poultry feed sometimes includes some processed protein and fats and oils from meat and poultry by-products. The composition of all animal feed ingredients used in the United States is regulated by the Association of American Feed Control Officials (AAFCO). If the chicken company chooses not to use these ingredients, the feed would contain no ingredients derived from animals and could be described as “all vegetable.”

Chickens: Made in the USA

Nearly all the chickens and chicken products sold in the United States come from chickens hatched, raised and processed in the United States. The only exception is a small amount imported from Canada, which has food safety and quality standards equal to our own.

National Chicken Council | Chickopedia: What Consumers Need to Know (2024)

FAQs

What are the USDA guidelines for chicken? ›

All poultry: Cook poultry (ground or whole) to an internal temperature of 165 F as measured with a food thermometer.

What are the guidelines for purchasing poultry? ›

Poultry needs to be pink or light red in colour, not too pale, as this would indicate that the meat has been on the shelf too long. The meat also has to look elastic and full. When buying fresh meet it is advisable to smell it.

What does the National Chicken Council do? ›

The National Chicken Council (NCC) is the national, non-profit trade association whose primary purpose is to serve as the advocate and voice for the U.S. broiler chicken industry in Washington, D.C. The Council's mission is to: influence important legislative and regulatory policies and government programs that affect ...

Who is the biggest consumer of chicken? ›

The country that consumes the greatest amount of chicken is the United States. Every year, the United States consumes approximately 15,000 metric tons of chicken, placing it significantly in front of the second-place region.

What are 5 tips about purchasing poultry? ›

Here are the tips that make deciding a whole lot easier.
  • Check the “best by” date. ...
  • Select chicken with a pinkish hue. ...
  • For skin-on the pieces, make sure the skin covers each pieces. ...
  • Buy based on number of pieces when the cuts will be served whole. ...
  • Buy based on weight when the meat will be cut before cooking.
May 1, 2019

Does poultry need to be inspected by the USDA? ›

Chicken Inspection

All chickens found in retail stores are either inspected by USDA's Food Safety and Inspection Service (FSIS) or by State programs which have standards equivalent to the Federal government. Each chicken and its internal organs are inspected for signs of disease.

What are three things that you should avoid when buying poultry? ›

Avoid any packaged chicken or turkey that has any purple or green discoloration around the neck. The poultry you choose should be pink in color, not gray. Red wing tips are fine-dark red tips are not. The leanest cuts: the white meat (breast).

Does the FDA regulate chicken? ›

USDA is responsible for poultry. Under the Poultry Products Inspection Act (PPIA), poultry is defined as any domesticated bird. This includes domesticated chickens, turkeys, ducks, geese, and guineas.

What should you look for when purchasing poultry What characteristics should you avoid? ›

Name at least 5 characteristics to look for when purchasing poultry.
  • Inspection label.
  • Plump.
  • Meaty.
  • Soft skin from creamy white to yellow.
  • Avoid bruising or torn skin.
  • Don't buy leaking packages.
  • Avoid off odor.
  • Avoid tiny pin feathers.

Is the National Chicken Council reliable? ›

After a significant review process, NCC's broiler and broiler breeder welfare guidelines were certified by the Professional Animal Auditor Certification Organization (PAACO), a leading authority on animal welfare auditing who provides high quality training and certification credentials for auditors and audits.

Who owns all the chicken farms? ›

According to WATT PoultryUSA, 95 percent of chicken farms are controlled by 20 companies, and more than half of those farms are controlled by just four producers: Tyson Foods, Pilgrim's Pride, Sanderson Farms, and Mountaire Farms.

How many members are in the National Chicken Council? ›

NCC is governed and policy is set by its four officers and Board of Directors, composed of leaders in the industry and elected each October.

What chicken place makes the most money? ›

Leading quick service chicken restaurant chains in the U.S. 2022, by systemwide sales. In 2022, Chick-fil-A had the highest systemwide sales of the leading quick service chicken restaurant chains in the United States. The QSR chicken chain brought in over 18.8 billion U.S. dollars in systemwide sales that year.

What breed of chicken sells the most? ›

Easter Egger - Top Selling Chicken Breed in 2023

Easter Eggers are super friendly; they are great layers of large eggs in shades of blue and green. Their plumage can vary from stark white to dark brown and black, from buff tones to blue to splash–and anything in between.

Who is the top 3 producer of chicken? ›

Almost half of the chickens produced for meat distribution come from Asia. China, Brazil, and the USA are among the top 5 largest poultry producing countries in the world. They are also among the top 5 countries with the highest domestic consumption of poultry.

What is the USDA diseased chicken ruling? ›

Under the new rule, inspectors will not need to examine the first 300 birds of each flock for signs of Avian Leukosis, and can simply cut the tumours off when spotted and process the rest of the birds that will end up being sold to consumers.

What are the organic guidelines for chickens? ›

The National Organic Program also mandates that certified organic chickens be provided suitable shelter, resting areas, and enough space to participate in natural social behaviors such as perching, roosting, and dust bathing.

What are USDA guidelines? ›

The Dietary Guidelines for Americans provides advice on what to eat and drink to meet nutrient needs, promote health, and prevent disease. It is developed and written for a professional audience, including policymakers, healthcare providers, nutrition educators, and Federal nutrition program operators.

What are the current USDA food guidelines called? ›

The Dietary Guidelines for Americans (Dietary Guidelines), jointly issued by USDA and the Department of Health and Human Services, is the cornerstone of Federal nutrition policy and nutrition education activities.

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