Hunt's Introduces New San Marzano Style Tomatoes (2024)

CHICAGO, Nov. 19, 2019 /PRNewswire/ --Hunt's, a brand of Conagra Brands, Inc. (NYSE: CAG), is bringing the sweet flavor of a prized tomato variety home with the introduction of new San Marzano Style tomatoes. Available in three flavors, new Hunt's San Marzano Style tomatoes are the perfect starter for your homemade pasta sauces and Italian dishes. With consumers showing a preference for making pasta sauces from scratch using whole tomatoes, Hunt's San Marzano Style bring delicious, all-natural flavor from the tomato fields of sunny California.

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Whole tomatoes are the ingredient of choice when preparing pasta sauce. Recent research found that 60% of home cooks do not buy jarred pasta sauces because they prefer to make their own sauces at home using whole tomatoes.1 Consumers cite a desire for a pasta sauce that's thick, not watery and runny, while seeking a simple list of ingredients.

"There's nothing like the flavor and texture of a pasta sauce made from whole tomatoes, and our new San Marzano Style tomatoes deliver the flavor home cooks will be proud to serve," said Brett Castle, Hunt's brand director. "And with the Hunt's name on the can, consumers already know our reputation for delivering delicious, all-natural tomatoes."

When creating a delicious pasta sauce at home, there's no tomato quite like San Marzano. San Marzano tomatoes have a firm pulp and thick topping juice that helps create a thick, flavorful pasta sauce. With a distinct pear-shape, they're also sweeter and less acidic than other tomatoes; no sugar needs to be added to create a flavorful homemade pasta sauce.

Hunt's San Marzano Style tomatoes are steam-peeled and all-natural, prepared without GMOs. Hunt's San Marzano Style are available in three different flavors. The Original flavor offers classic tomato taste. For a touch of herbs, there's Basil, Garlic and Olive Oil. And to add a spicy kick to your dish, try Crushed Red Pepper & Garlic.

To celebrate the arrival of San Marzano Style tomatoes, the Hunt's team has partnered with Giadzy.com to develop a collection of Italian recipes that showcase the new tomatoes. Founded by acclaimed chef Giada De Laurentiis, Giazy.com will showcase a new dish each month from November through February.

Hunt's San Marzano Style tomatoes will be sold at grocery stores, mass retailers and online outlets. Available in 28 oz. cans, Hunt's San Marzano Style tomatoes will be offered for a suggested retail price of $2.49. For more information on Hunt's collection of diced, stewed and whole tomatoes, as well as tomato pastes and ketchups, visit www.hunts.com. The site also offers a wide range of recipe inspiration from appetizers to entrées.

1: Mintel GNPD: Cooking Sauces Annual Review, November 2017

About Conagra Brands

Conagra Brands, Inc. (NYSE: CAG), headquartered inChicago, is one ofNorth America'sleading branded food companies. Guided by an entrepreneurial spirit, Conagra Brands combines a rich heritage of making great food with a sharpened focus on innovation. The company's portfolio is evolving to satisfy people's changing food preferences. Conagra's iconic brands, such as Birds Eye®,Marie Callender's®, Banquet®, Healthy Choice®, Slim Jim®, Reddi-wip®, and Vlasic®, as well as emerging brands, including Angie's® BOOMCHICKAPOP®, Duke's®, Earth Balance®, Gardein®, and Frontera®, offer choices for every occasion. For more information, visitwww.conagrabrands.com.

For all media inquiries, please contact:
Dan Skinner, Conagra Brands
312-549-5636
[emailprotected]

SOURCE Conagra Brands, Inc.

Hunt's Introduces New San Marzano Style Tomatoes (3)

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Hunt's Introduces New San Marzano Style Tomatoes (2024)

FAQs

Are San Marzano style tomatoes the same as San Marzano tomatoes? ›

Fortunately, authentic DOP San Marzano tomatoes are easy to spot. No matter the brand, they are labeled with two certification markings as well as a serial number. Do not be tricked by wording such as “San Marzano-style” or “Italian peeled tomatoes.”

Are all cento tomatoes San Marzano? ›

Cento's products contain tomatoes from the adjacent region where San Marzano tomatoes are grown in Campania, Italy, according to the lawsuit. Consumers also claimed the company's product lacked the consortium — Consorzio di Tutela del Pomodoro San Marzano DOP — that certifies products as genuine San Marzano tomatoes.

Which is better Roma or San Marzano tomatoes? ›

They have a mild acidity, as opposed to Roma's high acidic profile, making them sweeter and jammier. San Marzano tomatoes are the preferred tomatoes for most tomato sauces, particularly for authentic Neapolitan pizzas.

What's the deal with San Marzano tomatoes? ›

Fewer seeds mean San Marzanos have a thicker, less watery interior, which makes them an exceptional choice for tomato sauce. Finally, San Marzanos have a stronger, sweeter flavor than their closely-related Roma cousins, so many chefs consider them a must-have ingredient for which there is simply no substitute.

Which brands are real San Marzano tomatoes? ›

Real San Marzano tomatoes will always have it's official name: Pomodoro San Marzano dell'agro Sarnese-Nocerino. Also, there will always be the official consortium logo, and finally the red and yellow PDO logo will be present.

How do I know if my San Marzano tomatoes are real? ›

The absolute best way to verify that the San Marzano tomatoes you're buying are legit is to look for two things on the label: the official Italian DOP seal and the seal of the San Marzano consortium.

Does Costco sell San Marzano tomatoes? ›

La San Marzano Italian Whole Peeled Tomatoes, 2.84 L | Costco. La San Marzano Italian Whole Peeled Tomatoes, 2.84 L 3.8 out of 5 stars, average rating value.

What does dop mean on San Marzano tomatoes? ›

DOP Denominazioned' Origine Protetta meaning Protected Designation of Origin. To receive the certification, tomato farmers must follow multiple, specific guidelines. Starting with the seeds of the tomatoes, they must date back to the original strain of San Marzano tomato. They cannot be genetically modified in any way.

Why are San Marzano tomatoes so expensive? ›

Why Are San Marzano Tomatoes So Expensive? Because true San Marzanos are so prized, they have to be imported from Italy, and the sunny, volcanic region in which they're grown is relatively small, there is more demand for them than other types of canned tomatoes. So the price tags match.

Does Rao's use San Marzano tomatoes? ›

Rao's sauce really is made in Italy, with tomatoes grown in the San Marzano region. Other jarred sauces contain powdered spices while Rao's uses the fresh stuff.

What canned tomatoes do Italians use? ›

San Marzano and DOP: These terms are sometimes conflated. San Marzano tomatoes, which are prized for their mellow flavor, can be grown anywhere. Certain San Marzano tomatoes are certified DOP, which guarantees that they've been grown, processed, and canned in a specific geographical zone in Italy.

What is the most delicious tomato variety? ›

'Gold Medal' (beefsteak, indeterminate, heirloom c. 1920) is arguably the top bicolor for taste. The giant 1-3 lb fruits are perfectly marbled with red and yellow and are large, meaty, and juicy. It has won lots of taste tests where it has been described as luscious and superb.

Can you eat San Marzano tomatoes raw? ›

Both when eaten raw with a touch of sea salt, or after a few minutes of cooking in a drizzle of locally processed olive oil, their flavor was very close to those that are canned: a strong tomato taste, less sweet yet not too acid, with few seeds and a meatier flesh.

Are canned San Marzano tomatoes worth it? ›

Bottom line: Yes, they are high-quality and ultra-delicious, but it's only worth the money if you're making something where quality tomatoes are the center of attention.

Can you get real San Marzano tomatoes? ›

With so many fakes on the market, Gustiamo is proud to be one of the few providers of real DOP San Marzano tomatoes and to help safeguard this Italian tradition for the next generations.

What are San Marzano style canned tomatoes? ›

San Marzano is both a type of tomato and a region in Italy. The San Marzano tomato is a type of plum tomato, but it's longer and thinner than the typical plum tomato you might see sold fresh in grocery stores or buy canned; it also has a more obvious pointed tip and fewer seeds.

What is the difference between San Marzano and San Marzano 2? ›

They have a similar flavor to the classic 'San Marzano', but the plants are more productive. The 'San Marzano 2' variant is also a choice variety that's more disease resistant than the original, exhibiting resistance to both fusarium and verticillium wilt.

What is San Marzano style crushed tomatoes? ›

San Marzano Style Crushed Tomatoes

Italian tomatoes grown from San Marzano seeds in the rich soil of Southern Italy. Once ripened, they are harvested, steam-peeled and canned – all in the same day.

What is Marzano style diced tomatoes? ›

Whole San Marzano style tomatoes are harvested at peak flavor, peeled, diced, then seasoned with a dash of sea salt, and basil, oregano, thyme and garlic. The California sun brings out the best in tomatoes.

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