FAQs
Greg M. Cooper/Baskin-Robbins Tubs of about-to-be-retired Baskin-Robbins flavors (French Vanilla, Caramel Praline Cheesecake, Campfire S'mores, Apple Pie a La Mode and Superfudge Truffle) stand in the corporate kitchen of Baskin-Robbins in Canton, Mass,on Wednesday, July 14, 2010.
Did Baskin-Robbins used to have 32 flavors? ›
What was once a selection of 31 flavors—Baskin-Robbins "31®" stands for a different ice cream flavor for each day of the month—has grown to more than 1,400 in its flavor library.
What is the secret image in Baskin-Robbins? ›
The original branding therefore placed the number 31 in a pink circle above 'Baskin Robbins Ice Cream' lettering in brown. The logo was revamped in 1991 which placed the 31 in-between the names 'Baskin' and Robbins' and the color scheme was changed to blue and pink.
What is the most sold flavor at Baskin-Robbins? ›
The top 5 selling Baskin-Robbins ice cream flavors are Vanilla, Chocolate, Mint Chocolate Chip, Pralines 'n Cream and Chocolate Chip. Jamoca® Almond Fudge ice cream was first developed to be made from coffee brewed on the premises of each of the fifteen manufacturing facilities.
What flavor ice cream did Baskin-Robbins release in 1969? ›
Created in 1969, Lunar Cheesecake landed in stores the day after the first man landed on the moon to celebrate the accomplishment. This month, we bring the classic flavor back to select stores to celebrate this anniversary.
Does Dunkin Donuts own Baskin-Robbins? ›
Baskin-Robbins and Dunkin' Donuts comprise Dunkin' Brands, Inc.
What was the old name of Baskin-Robbins? ›
It wasn until 1953 that the ice cream chain dropped the separate identities of Snowbird and Burton and became Baskin-Robbins. A local advertising agency, Carson/Roberts, advised a uniform identity and image under the name Baskin-Robbins 31 Ice Cream.
Who owns 31 flavors? ›
Back in 1945, Burt Baskin and Irv Robbins had a pretty great idea. See, they were big ice cream people. So while every other ice cream shop stuck with vanilla, chocolate, and strawberry, they decided to go big. Like, “let's offer 31 flavors instead” big.
Why is Baskin-Robbins pink? ›
The traditional colors of Baskin Robbins were pink and brown. Pink was to represent cherry and brown, chocolate, while the polka dots were to give the feel of circus balloons. The flavor Plum Nuts was born when a man once told Burt Baskin, “Whoever thinks of all these flavors must be plumb nuts!”
What number is hidden in Baskin-Robbins logo? ›
The company's pink and blue logo depicts a large "BR" that doubles as the number "31." Carol Austin, VP of marketing for Baskin-Robbins, told CNBC that the logo is "meant to convey the fun and energy of the Baskin-Robbins brand" as well as the iconic 31.
It is part of a broader effort to revamp the Baskin Robbins brand, including enhancing its reach in the offline and online world, the introduction of fresh new products and services as well as improving the overall customer experience and engagement levels,” said Mohit Khattar, CEO, Baskin Robbins.
Who owns Baskin-Robbins now? ›
Inspire Brands LLC is an American fast-food restaurant franchise company. Owned by Roark Capital Group, it owns the Arby's, Buffalo Wild Wings, Sonic Drive-In, Jimmy John's, Mister Donut, Dunkin' Donuts, and Baskin-Robbins chains, which have a combined 31,700 locations and US$30 billion in system sales.
Which country owns Baskin-Robbins? ›
It all started way back in 1947 in California, USA when two brothers-in-law Burton “Burt” Baskin and Irvine “Irv” Robbins decided to team up and give birth to “Baskin Robbins”.
How to get free ice cream from Baskin-Robbins on your birthday? ›
Get a free* small scoop on your birthday when you join the Birthday Club. Add your family members' birthdays to your account and we'll also send you a coupon for a free* birthday scoop to share. *Free 2.5-oz. scoop coupon will be sent to subscriber via email based on birthday provided during opt-in.
Was Baskin-Robbins 31 flavors? ›
Baskin-Robbins was founded on one simple idea. Ice cream should be an every day treat and everyday should have a new flavor to enjoy. That's why our founders, Burt and Irv, launched 31 flavors – so you could have a new one every day of the month.
Why did 31 flavors become Baskin-Robbins? ›
Irv Robbins managed an ice cream counter in his father's store as a teenager and in 1945 used $6,000 to open Snowbird Ice Cream in California. In 1948, they decided to combine their companies and call it Baskin-Robbins. Snowbird Ice Cream offered 21 flavors; when they merged the number of flavors was expanded to 31.
When did 31 flavors become Baskin-Robbins? ›
In 1953, their separate shops merged to create “Baskin-Robbins Ice Cream,” which leveraged the unique concept of offering a different ice cream flavor for each of the 31 days of the month. This selection has since grown to encompass more than 1,300 flavors in the brand's flavor library.
