Compare investment platform fees and charges - Which? (2024)

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Find the cheapest investment platform for your portfolio and get tips on how tokeep charges low

MT

Megan ThomasResearcher & writer

In this article

  • What is the cheapest investment platform?
  • What is the cheapest platform for portfolios under £50,000?
  • What is the cheapest platform for portfolios over £50,000?
  • What is the cheapest platform for buying and selling shares?
  • What is the cheapest 'do-it-for-me' investment platform?
  • Do investment platform fees matter?
  • Should you only consider fees?

What is the cheapest investment platform?

The cheapest investment platform for you will depend on how much money you want to invest and what you want to invest in.

We’ve estimated the cost of investing various sums in investment platforms over the course of a year.

Which? members can exclusively read our detailed comparison of leading investment platform costs, with suitability ratings for eight sizes of portfolio, for both funds and shares.

Members canlog in to see our comparison. If you're not already a member, join Which? and get full access to these results and all our reviews.

What is the cheapest platform for portfolios under £50,000?

Investors with less than £50,000 should look for platforms with a low percentage-based annual fee and no fixed fees.

You shouldn't receive inferior customer service because you probably aren't a company's wealthiest client: many top-rated platforms now allow you to invest from just £1.

Which? members can exclusively read our summary of the cheapest investment platforms for small portfolios.

Members canlog in to see our comparison. If you're not already a member, join Which? and get full access to these results and all our reviews.

  • Find out more:our investment platform reviews

What is the cheapest platform for portfolios over £50,000?

Fixed-fee platforms are likely to work out cheaper for larger portfolios, where differences in fees can add up to thousands of pounds.

Don't ignore percentage-fee platforms completely, however, as some stop charging for amounts over certain thresholds.

Which? members can exclusively read our summary of the cheapest investment platforms for big portfolios.

Members canlog in to see our comparison. If you're not already a member, join Which? and get full access to these results and all our reviews.

If you frequently buy or sell investments – particularly shares, exchange-traded funds (ETFs) or investment trusts – then pay close attention to the cost per trade.

Which? members can exclusively read our summary of the cheapest investment platforms for trading shares.

Members canlog in to see our comparison. If you're not already a member, join Which? and get full access to these results and all our reviews.

  • Find out more:the best investment platforms for customer service

What is the cheapest 'do-it-for-me' investment platform?

You can now find investment platforms that pick a portfolio of investments for you, based on a questionnaire about your investing aims and attitude to risk.

Do-it-for-me platforms (sometimes referred to as 'roboadvisers') tend to be more expensive than DIY platforms, although bear in mind that do-it-for-me platform fees tend to include fund fees, whereas DIY fees do not.

Which? members can exclusively read our summary of the cheapest do-it-for-me ('roboadviser') investment platforms.

Members canlog in to see our comparison. If you're not already a member, join Which? and get full access to these results and all our reviews.

Do investment platform fees matter?

Yes, platform fees make a huge difference.

For a start, they apply whether your investments perform well or badly. Reducing the sum you pay your platform is one of the few 'guaranteed' ways to improve your returns.

Every £1 you pay your investment platform is money that could have been re-invested for future growth. Over time, the cumulative cost of an expensive platform will increase – as will the benefit of a cheaper one.

Should you only consider fees?

Investment platforms aren't just divided by price, but also by customer service, investment choice, investment information and ease of access.

  • You can find out which are the best investment platforms here.

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Investment platforms reviewed

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  • InvestEngine review
  • Moneybox review
  • Moneyfarm review
  • Nutmeg review
  • Plum review
  • Santander Investment Hub review
  • Vanguard review
  • Wealthify review

Investment platforms reviewed

  • Best investment platforms
  • Aviva investments review
  • AJ Bell review
  • Barclays Smart Investor review
  • Bestinvest review
  • The Big Exchange review
  • Charles Stanley Direct review
  • Close Brothers Asset Management review
  • Fidelity review
  • Freetrade review
  • Halifax Share Dealing review
  • Hargreaves Lansdown review
  • HSBC investments review
  • Interactive Investor review
  • InvestEngine review
  • Moneybox review
  • Moneyfarm review
  • Nutmeg review
  • Plum review
  • Santander Investment Hub review
  • Vanguard review
  • Wealthify review
Compare investment platform fees and charges - Which? (2024)

FAQs

What is the average investment platform fee? ›

Platform management fees

The charge may be made monthly or annually, however annual is most common. For investment providers charging this fee annually, the fee could commonly range from 0.2%-0.45% (though it may be capped at a set monetary value).

What is the investment platform fee? ›

A charge for using an investment platform. Usually, a percentage of the amount of assets you hold on the platform, but can be a fixed sum.

What investment company charges the lowest fees? ›

Best Low-Cost Online Broker: Fidelity. Best Broker for Low Margin Rates: Interactive Brokers. Best Broker for Fractional Shares: Interactive Brokers. Best Low-Cost Options Broker: Webull.

Which is the best platform for investment? ›

Comparison of the Best Investment Apps for Beginners in India
Investment AppKey FeaturesUser Ratings
Paytm MoneyDiverse investment products, zero commission fees4.6/5
5paisaAdvanced trading platforms, low-cost investing options4.4/5
ICICI DirectIntegrated banking and investment services4.5/5
6 more rows
Jan 24, 2024

What is a good investment fee rate? ›

A reasonable expense ratio for an actively managed portfolio is about 0.5% to 0.75%, while an expense ratio greater than 1.5% is typically considered high these days. For passive funds, the average expense ratio is about 0.12%.

What is a reasonable management fee for an investment account? ›

The industry typically refers to this as an investment management fee and averages between 1-2% of assets (i.e. A $100,000 investment could cost you between $1,000 - $2,000 annually). In recent years, thanks to technology and higher overall awareness, these fees have fallen closer to an average of 1%.

How much does Charles Schwab charge per trade? ›

Option Commissions per Executed Trade
Online$0 base commission, plus $0.65 per-contract fee
Automated Phone$5, plus $0.65 per-contract fee
Broker-Assisted$25, plus $0.65 per-contract fee

How to avoid brokerage fees? ›

Reduction of Brokerage Fees to Zero

Investors can reduce account maintenance fees by comparing brokers, their provided services, and their fees. Buying no-load mutual funds or fee-free investments can help avoid per-trade fees.

Who pays the platform fee? ›

Platform Fee means a fee determined as a percentage of the investment amount, payable by the borrower to the lending platform upon a successful loan request.

Which trading platform has no fees? ›

Our top picks for free stock trading in 2024 are Interactive Brokers, Charles Schwab, Fidelity, Merrill Edge, and E*TRADE.

What brokerage does not charge fees? ›

Fidelity offers $0 trading commissions, a selection of more than 3,300 no-transaction-fee mutual funds and top-notch research tools and trading platform. Its zero-fee index funds and strong customer service reputation are just icing on the cake.

Which is the best trading platform with the lowest fees? ›

Examples of brokers with Lowest brokerage charges in India include Zerodha, Angel One & Kotak Securities . These platforms often appeal to traders and investors seeking cost-effective options with transparent fee structures, providing a variety of financial instruments at competitive rates.

Which platform has the lowest brokerage charges? ›

Lowest Brokerage Charges for Online Trading in India
Low Brokerage Trading AccountTrading Account Opening ChargesLowest Brokerage in NSE Option Trading
Wisdom CapitalFree₹9/Executed Order or 999/Month
Zerodha₹ 200₹ 20/per executed order
Upstox₹ 200₹ 20/per executed order
SAMCOZero₹ 20/per executed order

How do I choose an investment platform? ›

Here's six key areas where investment platforms can differ, and six important questions you can ask yourself to help you pick the platform that's right for you.
  1. Accounts. Which types of investment accounts do you need? ...
  2. Investments. ...
  3. Access and usability. ...
  4. Charges. ...
  5. Support and communication. ...
  6. Learning and research.

Where does Warren Buffett recommend investing? ›

He owns a small bit of each in his portfolio for Berkshire, too. The two investments held in Berkshire Hathaway's portfolio that Buffett recommends more than anything else are two S&P 500 index funds. The SPDR S&P 500 ETF Trust (SPY 0.14%) and the Vanguard S&P 500 ETF (VOO 0.15%). Image source: The Motley Fool.

What is the average investment broker fee? ›

The standard commission for full-service brokers today is between 1% to 2% of a client's managed assets. For example, Tim wants to purchase 100 shares of Company A at $40 per share.

What is a reasonable investment advisory fee? ›

The average fee for a financial advisor generally comes in at about 1% of the assets they are managing.

What are standard investment fees? ›

For portfolios with a $100,000 value, a 1% annual fee can reduce that value by as much as $30,000. “The average investor pays from approximately 1.5% to 2% annually,” says Stuart Boxenbaum, CFP®, investment advisor and president of Statewide Financial Group.

What is the average investment banking fee? ›

Investment banking fees – retainers

Monthly retainers can range from $5,000-25,000 per month, flat fee retainers might range from $25,000-100,000, and a milestone-based retainer might be $50-100,000 charged over time as different steps of the process are completed.

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