Cheapest life insurance companies of 2024 (2024)

Table of Contents
Cheapest life insurance companies Our Partner Ethos Top-ranked cheap life insurance companies of 2024 Excellent for cheap term life insurance Symetra What you should know Pros and cons More details Excellent for customer satisfaction Penn Mutual What you should know Pros and cons More details Excellent for coverage amount options Pacific Life What you should know Pros and cons More details Great for customizable life insurance terms Corebridge Financial What you should know Pros and cons More details Excellent for selection of term lengths Protective What you should know Pros and cons More details Great for low coverage term life insurance Transamerica What you should know Pros and cons More details Great for lengthy life insurance term Banner Life/Legal & General America What you should know Pros and cons More details Great for living benefits Midland National What you should know Pros and cons More details Who has the cheapest life insurance? Compare the cheapest life insurance companies Example life insurance rates for a female: $250,000, 20-year term Example life insurance rates for a male: $250,000, 20-year term The average cost of life insurance in 2024 Average monthly cost of a 20-year term life insurance policy by age Average monthly cost of a whole life insurance policy by age Factors that affect the cost of life insurance What is the cheapest type of life insurance? How to get cheap life insurance Alternatives to term life insurance How much life insurance do you need? Cheap life insurance frequently asked questions (FAQs)

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Life Insurance

Sarah Li Cain

Cheapest life insurance companies of 2024 (1)

Jennifer Lobb

Jennifer Lobb

Jennifer Lobb

Verified by an expert

“Verified by an expert” means that this article has been thoroughly reviewed and evaluated for accuracy.

BLUEPRINT

Updated 7:57 a.m. UTC March 7, 2024

Editorial Note: Blueprint may earn a commission from affiliate partner links featured here on our site. This commission does not influence our editors' opinions or evaluations. Please view our full advertiser disclosure policy.

Symetra offers the cheapest life insurance in 2024, based on our analysis. However, there are several cheap life insurance companies to consider before you purchase a policy.

To help you find a cheap life insurance policy for your financial goals and needs, our life insurance analysts identified the life insurance companies that have the most competitive rates for coverage.

Cheapest life insurance companies

  • Symetra: Excellent for cheap term life insurance.
  • Penn Mutual: Excellent for customer satisfaction.
  • Pacific Life: Great for coverage amount options.
  • Corebridge Financial: Great for customizable life insurance terms.
  • Protective: Excellent for selection of term lengths.
  • Transamerica: Great for low coverage term life insurance.
  • Banner/Legal & General America: Great for lengthy life insurance term.
  • Midland National: Great for living benefits.

Why trust our life insurance experts

Our team of life insurance experts evaluates hundreds of insurance products and analyzes thousands of data points to help you find the right product for your situation. We use a data-driven methodology to determine each rating. Advertisers do not influence our editorial content. You can read more about our methodology below.

  • 20 life insurance companies evaluated.
  • 1,440 rates reviewed.
  • 5 levels of fact-checking.

USA TODAY Blueprint may earn a commission from this advertiser.

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Ethos

Policy analyzed

Ethos Term Life

Term lengths available

10, 15, 20, or 30 years

Median time to approval

Instant

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Via Ethos life's website

Policy analyzed

Ethos Term Life

Term lengths available

10, 15, 20, or 30 years

Median time to approval

Instant

Top-ranked cheap life insurance companies of 2024

Excellent for cheap term life insurance

Symetra

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Plan name

SwiftTerm

Minimum coverage

$100,000

Terms available

10, 15, 20 or 30 years

What you should know

Symetra’s SwiftTerm policy offers the most affordable life insurance in our analysis, making it a great option for those looking for a budget-friendly term life insurance option. Qualifying applicants may also get instant approval.

Pros and cons

Pros

  • Cheapest life insurance rates among insurers in our rating.
  • Life insurance approval is instant for some applicants.
  • No-exam life insurance option is available for some applicants.

Cons

  • Must speak with an agent before completing an online application.
  • Maximum issue age of 60, lower than several other insurers we reviewed.
  • Maximum $3 million coverage amount is lower compared to some insurers reviewed.

More details

Life insurance riders*

Accelerated death benefit (terminal illness).
Accidental death benefit.
Children’s term life insurance.
Waiver of premium.

*Rider availability may vary.

Excellent for customer satisfaction

Penn Mutual

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What you should know

Penn Mutual’s Non-Convertible Term life insurance policy is highly rated because of much lower than average customer complaints compared to competitors. Though you won’t be able to convert your term life insurance policy unless you opt to pay for the feature, Penn Mutual does offer competitive life insurance rates.

Read our full review: Penn Mutual life insurance

Pros and cons

Pros

  • Cheap life insurance rates.
  • Very low level of customer complaints to state insurance departments.
  • Qualifying applicants may not need to undergo a life insurance medical exam.
  • Policyholders can manage their life insurance policies online.

Cons

  • High minimum face amount at $250,000 compared to many competitors.
  • May need to pay extra for the convertible term life insurance policy.
  • Low maximum issue age at 69.

More details

Life insurance riders*

  • Accidental death benefit.
  • Children’s term life insurance.
  • Disability waiver of premium.

*Rider availability may vary.

Excellent for coverage amount options

Pacific Life

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Plan name

PL Promise

Term Minimum coverage

$50,000

Terms available

10, 15, 20, 25 or 30 years

What you should know

Pacific Life’s term life insurance policy, PL Promise Term, offers a much lower minimum face value amount than competitors we reviewed. Our analysis of life insurance companies also found that Pacific Life offers consistently competitive life insurance rates and excellent coverage features.

Pros and cons

Pros

  • Competitive life insurance rates.
  • No maximum life insurance coverage amount.
  • Some life insurance riders, such as terminal illness, are included.
  • Can convert to a universal life insurance policy until age 70.
  • Consistently competitive life insurance rates on average.
  • Guaranteed renewable until age 95.

Cons

  • Can only convert to a universal life insurance policy.
  • Need to purchase a life insurance policy through an agent.

More details

Life insurance riders*

  • Accelerated death benefit (terminal illness).
  • Children’s level term insurance.
  • Waiver of premium (terminal illness and disability).

*Rider availability may vary.

Great for customizable life insurance terms

Corebridge Financial

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Plan name

Select-A-Term

Minimum coverage

$100,000

Terms available

Flexible terms from 10 to 35 years

What you should know

Corebridge Financial, formerly AIG Life, allows policyholders to choose their own life insurance term lengths, anywhere from 10 to 35 years. You can choose a precise policy term that fits your specific needs, such as 18 or 22 years. This feature is unlike other competitors, which only offer a list of life insurance term lengths to choose from, often in five-year increments.

Read our full review: Corebridge Financial life insurance

Pros and cons

Pros

  • Customizable life insurance term lengths available.
  • High maximum life insurance issue age of 80.
  • Can convert term life insurance to a permanent life insurance policy.

Cons

  • Guaranteed renewal not available.
  • Higher than average customer complaints to state insurance departments.

More details

Life insurance riders*

  • Accelerated death benefit.
  • Children’s term life insurance.
  • Terminal illness accelerated death benefit.
  • Waiver of premium.

*Rider availability may vary.

Excellent for selection of term lengths

Protective

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Plan name

Classic Choice Term

Minimum coverage

$100,000

Terms available

10, 15, 20, 25, 30, 35 or 40 years

What you should know

Protective’s Classic Choice, its term life insurance policy, offers terms up to 40 years, one of the longest we’ve seen. That way, you can select a term that suits your coverage needs and lock in a more affordable life insurance rate for that length.

Pros and cons

Pros

  • Up to a 40-year life insurance term available.
  • Ability to renew your term life insurance policy up to age 85.
  • Ample choices when converting to a permanent life insurance policy.
  • Life insurance coverage amounts up to $50,000,000.

Cons

  • Maximum age to purchase coverage is 75, younger than some competitors.
  • Potentially more restrictions on its accelerated death benefit rider.

More details

Life insurance riders*

  • Accelerated death benefit.
  • Accidental death benefit.
  • Children’s term life insurance.
  • Disability income.
  • Guaranteed insurability.
  • Waiver of premium.

*Rider availability may vary.

Great for low coverage term life insurance

Transamerica

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Plan name

Trendsetter Super

Minimum coverage

$25,000

Terms available

10,15, 20, 25 or 30 years

What you should know

Transamerica’s Trendsetter Super term life insurance policy offers life insurance policies with minimum coverage values as low as $25,000. It also has affordable life insurance rates, especially for people in their 50s. Plus, the maximum issue age of 80 is one of the highest amongst competitors in our analysis.

Pros and cons

Pros

  • Minimum life insurance coverage is $25,000, which is lower than other insurers we reviewed.
  • Qualifying applicants may be able to skip life insurance medical exams for policies up to $2 million.
  • Term life insurance policy may be renewable up to age 100, higher than most competitors.

Cons

  • Life insurance rates not as competitive for individuals in other age brackets.
  • Higher than average customer complaints.
  • May need to finalize life insurance policy with an agent.

More details

Life insurance riders*

  • Accidental death benefit.
  • Children’s term life insurance.
  • Chronic illness accelerated death benefit.
  • Critical illness accelerated death benefit.
  • Disability waiver of premium.
  • Income protection option.
  • Monthly disability income.
  • Terminal illness accelerated death benefit.

*Rider availability may vary.

Great for lengthy life insurance term

Banner Life/Legal & General America

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Plan name

OPTerm

Minimum coverage

$100,000

Terms available

10, 15, 20, 25, 30, 35 or 40 years

What you should know

The OPTerm offers life insurance terms up to 40 years, one of the longest term lengths available among the life insurance companies we analyzed. Legal & General term life insurance is available for up to 40 years. That means you can lock in a more affordable life insurance rate for longer. Legal & General also has highly competitive rates, making it a budget-friendly option.

Pros and cons

Pros

  • Excellent choice of level term lengths, up to 40 years.
  • Competitive life insurance rates for most people.
  • Can convert term life insurance to a permanent policy until age 70.

Cons

  • Only guaranteed renewable until 70, younger than several other insurers we reviewed.
  • Will most likely need to work with an agent to finalize your term life insurance policy.
  • Life insurance rates for some older applicants are not as competitive.

More details

Life insurance riders*

  • Accelerated death benefit.
  • Children’s term life insurance.
  • Additional term life insurance rider.
  • Terminal illness accelerated death benefit.

*Rider availability may vary.

Great for living benefits

Midland National

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Plan name

Premier

Minimum coverage

$100,000

Terms available

10, 15, 20 or 30 years

What you should know

Midland National’s offers life insurance policies that include generous living benefits, such as an accelerated death benefit if you are diagnosed with a chronic illness, critical illness or terminal illness. These benefits may be available with other life insurance companies but often at an additional cost. Even with these living benefits, Midland National’s life insurance rates are highly competitive against policies that don’t include them.

Pros and cons

Pros

  • Living benefits automatically included.
  • Get quotes for term life insurance online.
  • High financial strength ratings.

Cons

  • Limited life insurance rider options.
  • Will most likely need to finalize life insurance policy with an agent.
  • Slightly less affordable life insurance rates compared to other insurers in our rating.

More details

Life insurance riders*

  • Accelerated death benefit.
  • Children’s term life insurance.
  • Waiver of premium for disability.

*Rider availability may vary.

Methodology

We evaluated the cheapest life insurance companies in our best life insurance rating. That analysis included 20 life insurance companies, allowing each to earn up to 100 points.

  • Term life insurance rates: 70 points.
  • Complaints to the National Association of Insurance Commissioners: 10 points.
  • Term policy is guaranteed renewable: 10 points.
  • Term conversion to permanent life insurance option: 10 points.

We analyzed life insurance rates offered by those companies to identify which insurers offered quality life insurance policies at the lowest price.

The rates used to determine the cheapest life insurance companies were based on the following:

  • Term life insurance policies for male and female buyers at ages 30, 40 and 50.
  • Rates for life insurance coverage amounts of $250,000, $500,000, $1 million and $2 million.
  • Term lengths of 10, 20 and 30 years.

We used data provided by Veralytic, an independent publisher of life insurance research and analytics, and AccuQuote, a national online insurance agency. Note that life insurance rates are highly personalized and can vary based on factors such as your age, health and other factors.

Who has the cheapest life insurance?

Symetra has the cheapest life insurance of the insurers we evaluated. However, the most affordable life insurance for your needs will depend on several factors, including your age, the type of life insurance and the coverage amount you choose. Term life insurance is typically the cheapest option.

Based on our analysis of term life insurance rates, the following insurers have the cheapest life insurance for shoppers in their 30s, 40s and 50s looking for a 20-year $250,000 term life policy.

  • Cheapest life insurance at age 30: Banner Life/Legal & General America.
  • Cheapest life insurance at age 40: Protective.
  • Cheapest life insurance at age 50: Banner Life/Legal & General America.

Keep in mind that the average cost of life insurance may not be indicative of how much you pay for coverage. Get and compare at least three rates before you purchase a policy to find the most affordable life insurance for your situation and preferences.

Compare the cheapest life insurance companies

Looking for affordable life insurance? The table below includes the top-ranked cheap life insurance companies in order of average rate for healthy applicants at ages 30, 40 and 50.

Life insurance companyTerm life insurance policyOur ratingLearn More CTA textLearn more CTA below textLEARN MORE
SymetraSymetra SwiftTerm5.0 starsCompare RatesCompare quotes offered by participating partners
Penn MutualNon-Convertible Term4.5 starsCompare RatesCompare quotes offered by participating partners
Pacific LifePL Promise Term5.0 starsCompare RatesCompare quotes offered by participating partners
ProtectiveClassic Choice Term4.5 starsCompare RatesCompare quotes offered by participating partners
Corebridge FinancialSelect-a-Term4.5 starsCompare RatesCompare quotes offered by participating partners
TransamericaTrendsetter Super4.0 starsCompare RatesCompare quotes offered by participating partners
Midland NationalPremier Term4.0 starsCompare RatesCompare quotes offered by participating partners
Banner/Legal & General AmericaOPTerm4.0 starsCompare RatesCompare quotes offered by participating partners

Example life insurance rates for a female: $250,000, 20-year term

Life insurance companyFemale at 30Female at 40Female at 50Learn More CTA textLearn more CTA below textLEARN MORE
Protective$128$178$358Compare RatesCompare quotes offered by participating partners
Symetra$128$178$358Compare RatesCompare quotes offered by participating partners
Pacific Life$128$178$360Compare RatesCompare quotes offered by participating partners
Banner/Legal & General America$128$178$358Compare RatesCompare quotes offered by participating partners
Corebridge Financial$129$180$360Compare RatesCompare quotes offered by participating partners
Penn Mutual$129$179$361Compare RatesCompare quotes offered by participating partners
Transamerica$130$180$363Compare RatesCompare quotes offered by participating partners
Midland National$140$188$373Compare RatesCompare quotes offered by participating partners

Annual term life insurance rates reflect the average life insurance rate for female non-smokers in good health.

Example life insurance rates for a male: $250,000, 20-year term

Life insurance companyMale at 30Male at 40Male at 50Learn More CTA textLearn more CTA below textLEARN MORE
Protective$145$203$448Compare RatesCompare quotes offered by participating partners
Symetra$145$203$448Compare RatesCompare quotes offered by participating partners
Pacific Life$145$204$451Compare RatesCompare quotes offered by participating partners
Banner/Legal & General America$145$207$448Compare RatesCompare quotes offered by participating partners
Corebridge Financial$146$205$451Compare RatesCompare quotes offered by participating partners
Penn Mutual$146$206$453Compare RatesCompare quotes offered by participating partners
Transamerica$148$208$458Compare RatesCompare quotes offered by participating partners
Midland National$155$223$485Compare RatesCompare quotes offered by participating partners

Annual term life insurance rates reflect the average life insurance rate for male non-smokers in good health.

The average cost of life insurance in 2024

Term life insurance policies are generally cheaper than permanent life insurance policies like whole life insurance or universal life insurance policies. Your rate will depend on the insurer you choose and the factors outlined above.

The tables below provide a comparison of average life insurance rates by policy type, amount and age of the insured.

Average monthly cost of a 20-year term life insurance policy by age

LIFE INSURANCE COVERAGE AMOUNTAGE 30AGE 40AGE 50AGE 60

$250,000

$13

$18

$36

$99

$500,000

$20

$28

$65

$181

$1,000,000

$32

$49

$122

$347

Monthly term life insurance rates reflect the combined average for both male and female non-smokers in good health.

Average monthly cost of a whole life insurance policy by age

LIFE INSURANCE COVERAGE AMOUNTAGE 30AGE 40AGE 50

$250,000

$16

$23

$35

$500,000

$31

$45

$67

$1,000,000

$62

$67

$133

Monthly whole life insurance rates reflect the combined average for both male and female non-smokers in good health.

Factors that affect the cost of life insurance

How much you pay for life insurance will depend on various factors, such as:

  • Age.
  • Gender.
  • Desired life insurance coverage amount and term.
  • Nicotine or marijuana use status.
  • Health and medical history.
  • Prescription drug health.
  • Family medical history.
  • Driving record.
  • Criminal record.
  • Risky hobbies or professions, if applicable.

What is the cheapest type of life insurance?

Term life insurance is generally the cheapest type of life insurance. Unlike permanent life insurance, term life insurance does not include cash value and only locks in rates and coverage for a set period of time, or term.

Term life insurance

  • Typically has policy terms between 10 to 30 years, though some insurers offer longer terms.
  • If you die during the term, your beneficiaries will receive a death benefit.
  • Before the term ends, you typically have the option to renew, though likely at a higher rate each year. Always check your policy to determine what happens at the end of the term.
  • To maintain life insurance coverage, you may also have the choice to convert your term life policy to a permanent policy. Or you might choose to purchase a new policy.

How to get cheap life insurance

If you’re shopping for coverage, here’s what you can do to find the most affordable life insurance policy for your needs.

  • Shop around for a policy. Getting life insurance quotes from multiple insurers gives you a higher chance of finding a cheap life insurance policy based on your age and medical history.
  • Purchase term life insurance: Consider term life if you’re on a budget or just want coverage for a specific timeframe, such as a mortgage. When comparing term to permanent life insurance, Salka points out that “people can purchase larger coverage amounts for less.”
  • Avoid unnecessary riders. Some riders, or policy add-ons, are free as part of your policy, others will increase your premium payment. Evaluate the benefits and drawbacks of any rider before you add it, making sure that the potential premium increase is worth the additional coverage benefit.
  • Buy life insurance sooner: The younger you are, the cheaper your life insurance will be. That’s because age and health are primary factors used by insurers to determine rates. This is true of both whole and term life insurance.
  • Work toward a healthy lifestyle. Life insurance rates hinge heavily on your health. Using nicotine products or being overweight will lead to higher rates. Avoiding or quitting smoking, eating well and exercising can help you stay healthy and give you a better chance to lock in lower rates.

Alternatives to term life insurance

Just because term coverage is generally the cheapest type of life insurance doesn’t mean it’s always the right choice.

For instance, if you want coverage that lasts a lifetime, consider a permanent life insurance policy. There are also life insurance policies designed to meet a specific need, such as to cover the cost of a funeral.

Here are other types of life insurance coverage available to most consumers:

  • Whole life insurance
    • The most straightforward and affordable type of permanent life insurance.
    • Provides lifelong coverage and a guaranteed death benefit, as long as you pay your premiums.
    • Features a cash value component with a guaranteed rate of return.
  • Universal life insurance (UL)
    • Offers lifelong coverage and a cash value account.
    • Types of UL include guaranteed universal life (GUL), indexed universal life (IUL) and variable universal life (UL).
    • Premiums and/or death benefits may be flexible, depending on type of policy.
    • Policy’s cash value growth is typically tied to the market index or subaccount performance, depending on the type of policy.
    • Generally considered to be more flexible than whole life insurance.
  • Burial insurance (funeral insurance)
    • Designed to help your loved ones pay for final expenses, such as burial or funeral costs, outstanding medical bills, etc., though benefits can be used to cover other expenses.
    • Coverage amount is smaller, usually $10,000 to $25,000.
    • Often an option for someone shopping for senior life insurance if they don’t qualify for other types of life insurance.
    • Structured as a permanent life insurance policy.
  • Survivorship life insurance
    • Single policy that covers two people, such as spouses.
    • Death benefit only being paid out once both people have passed away.
  • No-exam life insurance
    • Life insurance coverage that does not require a medical exam.
    • Usually available as term life insurance, though it can be permanent coverage.
    • No-exam life insurance more expensive than other types of coverage.
    • May be a good option for people who are having difficulty finding life insurance coverage due to medical issues.

Which life insurance is right for you? Types of life insurance

How much life insurance do you need?

You should have enough life insurance to cover the needs of your dependents. This usually means taking into account one or more of the following:

  • Your annual salary and the number of years you would want it replaced if you were to die during your working years.
  • Existing debts that a dependent would need to take on after your death, such as a mortgage.
  • Educational expenses, such as tuition, for children.
  • Whether or not you want to cover your final expenses, such as a funeral.
  • Any inheritance you may want to leave your life insurance beneficiaries.

It can be difficult to anticipate expenses, especially as you factor in career changes, inflation, retirement or other investment assets and milestones, such as having a child or buying a home. In many cases, the most efficient way to determine what type of life insurance is most suited to your needs is to contact a professional.

Cheap life insurance frequently asked questions (FAQs)

If you have term life insurance and you outlive your policy you will no longer have coverage and your beneficiaries won’t receive a death benefit.

Depending on your insurer, you may have the option to renew your policy or convert it to a permanent policy, such as universal life insurance or whole life insurance.

Term life insurance is typically the cheapest type of life insurance. That’s because term life insurance lasts for a limited period and does not include a cash value component.

Permanent policies, like whole life insurance, are typically more expensive because they last a lifetime and usually have a cash value component.

You can switch life insurance providers by canceling your current policy and buying a new one with a different insurer.

Be cautious if you’re considering switching providers, however. Life insurance rates increase with age, so a new policy may be more expensive than one you bought when you were younger.

You may be able to get a discount from your insurer for bundling your life insurance policy with another type of coverage, such as homeowners insurance or auto insurance. You might also be able to get a discount for paying for your policy in full instead of making monthly premium payments.

Life insurance discounts are less prevalent than car insurance discounts, so be sure to get life insurance quotes from multiple companies to compare.

Term life insurance is typically cheaper than whole life insurance because term life policies lock in rates for a set period of time, instead of a lifetime. Term life insurance also doesn’t have a cash value component, which helps to make it more affordable than whole and other types of permanent life insurance.

You can get cheap life insurance by shopping around and comparing life insurance quotes from multiple insurers to make sure you’re getting the best deal on the coverage you want.

Life insurance companies use your health and age, among other factors, when determining your life insurance rate. Purchasing a life insurance policy when you’re young and healthy — or improving your overall health and lifestyle — can help result in lower rates.

Term life insurance is typically the cheapest type of life insurance policy, just keep in mind that coverage is designed to cover you for a specific timeframe, not a lifetime.

If you die while your life insurance policy is active and in good standing, your life insurance beneficiary or beneficiaries will file a claim. To do this, they’ll need:

  • A certified copy of a death certificate.
  • The policy number.
  • The insured’s name.
  • The insured’s date, location and cause of death.

Once the claim is approved, the insurance company will pay out the death benefit.

Blueprint is an independent publisher and comparison service, not an investment advisor. The information provided is for educational purposes only and we encourage you to seek personalized advice from qualified professionals regarding specific financial decisions. Past performance is not indicative of future results.

Blueprint has an advertiser disclosure policy. The opinions, analyses, reviews or recommendations expressed in this article are those of the Blueprint editorial staff alone. Blueprint adheres to strict editorial integrity standards. The information is accurate as of the publish date, but always check the provider’s website for the most current information.

Sarah Li Cain

BLUEPRINT

Sarah Li Cain is a finance and small business writer currently based in Jacksonville, Florida whose articles have been published with outlets such as Fortune, CNBC Select, the Financial Planning Association and Zillow.

Jennifer Lobb

BLUEPRINT

Jennifer Lobb is deputy editor at USA TODAY Blueprint and is an experienced insurance and personal finance writer. Jennifer served as an insurance staff writer and editor at U.S. News and World Report and deputy editor of insurance at Forbes Advisor. She also spent several years covering finance and insurance for various financial media sites, including LendingTree and Investopedia. For nearly a decade, she’s helped consumers make educated decisions about the products that protect their finances, families and homes.

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