Beyond Greed and Fear: Understanding Behavioral Finance and the Psychology of Investing (2024)

Online ISBN:

9780199832996

Print ISBN:

9780195161212

Publisher:

Oxford University Press

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Hersh Shefrin

Hersh Shefrin

Holds the Mario L. Belotti Chair in Finance

Leavey School of Business, Santa Clara University

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Oxford Academic

Published:

17 October 2002

Online ISBN:

9780199832996

Print ISBN:

9780195161212

Publisher:

Oxford University Press

Cite

Shefrin, Hersh, Beyond Greed and Fear: Understanding Behavioral Finance and the Psychology of Investing (New York, 2002; online edn, Oxford Academic, 1 Nov. 2003), https://doi.org/10.1093/0195161211.001.0001, accessed 8 Mar. 2024.

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Abstract

Behavioral finance is the study of how psychology impacts finance. This book represents the first general, comprehensive treatment of the subject. The book explains how psychological phenomena impact the entire field of finance. Readers will learn to recognize the influence of psychology on themselves, on others, and on the financial environment at large. Psychology is the basis for human desires, goals, and motivations. Psychology is also the basis for a wide variety of human errors that stem from perceptual illusions, overconfidence, over‐reliance on rules of thumb, and emotions. Errors and bias cut across the entire financial landscape, affecting individual investors, institutional investors, analysts, strategists, brokers, portfolio managers, options traders, currency traders, futures traders, plan sponsors, financial executives, and financial commentators in the media.

Keywords: affecting individual investors

Subject

Financial Markets

Collection: Oxford Scholarship Online

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Beyond Greed and Fear: Understanding Behavioral Finance and the Psychology of Investing (2024)

FAQs

What is the Beyond Greed and Fear synopsis? ›

Beyond Greed and Fear illuminates behavioral finance for today's investor. It will help practitioners to recognize--and avoid--bias and errors in their decisions, and to modify and improve their overall investment strategies.

How to read fear and greed? ›

How to use the Fear and Greed Index. As mentioned earlier, the index operates on a scale from 0 to 100, with 0 representing extreme fear, 50 denoting a neutral sentiment, and 100 signifying extreme greed. Typically, extreme fear indicates that investors are pessimistic and may have oversold assets.

What is the story of greed by Chris Ryan? ›

Matt gathers a small team of former SAS men to steal $10 million in gold and diamonds from the world's most deadly terrorist organisation. MI5 will give them all the equipment and information they need. No charges will ever be pressed. Matt thinks it's the perfect crime.

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